YouTube, launched in 2005, has evolved into a large video-sharing platform that offers both entertainment and opportunities for creators. The platform allows creators to build an audience and generate revenue due to its billions of users. The Play Button Awards recognize creator milestones on YouTube: the Silver Play Button for 100,000 subscribers, the Gold Play Button for 1 million subscribers, the Diamond Play Button for 10 million subscribers, and the rare Red Diamond Play Button for channels with 100 million subscribers, such as T-Series and Mr. Beast.
The popularity of YouTube is mainly because it’s both a recognition platform as well as a revenue stream. The primary source of income for the channel is advertising revenue, with additional earnings coming from memberships, merchandise, and features such as Super Chat. A YouTube channel earning approximately $2 per 1,000 views would generate about $2,000 per month from 1 million views. This translates to roughly $24,000 annually (around ₹19–20 lakh INR), though actual earnings vary depending on content niche, audience location, and monetization factors. YouTube is a powerful platform for young creators seeking to transform their passions into rewarding careers because it combines recognition and revenue potential.
